About the Wisdom of Blogging and Blog Marketing. About Blog Marketing Tips, internet marketing tools, service and the tips about Affiliate Marketing and Blogging.
Sunday, June 27, 2010
Article Marketing - Secrets Revealed Part III
In our last article, we have talked about the wisdom of distributing e-articles and e-books. Let us analyse if there are any other marketing tricks which can of considerable use in Web Marketing.
One viral technique is to create a freeware program and distribute it free. In that freeware you should scatter links to your site. This will create a lot of visitors, provided the software is good quality. The fame of your company will spread like wildfire. Provided the software is good, you will get a lot of hits to your site. Word of mouth publicity about your company and your software will spread all over the Net.
Another strategy is to create " Tell it to a friend ". This simple script can be installed in less than an hour and this facility allows visitors to your site to recommend your site to their friends. Their friends will definitely visit your site as human beings tend to believe their friends.
Another trick is to install greeting cards on your site. All people want to send e-cards to their relatives & friends in order to do so they will visit your site. Each card contains a link to your site which will produce an appreciable amount of traffic. This is one of the most powerful of all viral techniques.
Another technique is to incorporate a free searchengine submission program on the site and advertise that your site has a free submission program. Many site owners will visit your site for free submission. You can advertise the free submission program in your sig file and in your ezine ads. It will look like this
"FREE! Free submission to 10 search engines.Visit www.eastrovedica.com
and submit to Altavista, Yahoo, Amazon, Ebay, Looksmart and build
incredible traffic at no cost ! "
Another trick is to hold a contest and advertise that your site is holding a contest. This will bring tremendous traffic on your site as people tend to be drawn to intellectual contests which tests their skill. This is an opportunity for people to pass away their time, test their IQ and MQ & also get some gifts.
Distributing ball-pens with the name of your dotcom imprinted on them helps in spreading the word. You can offer it as a gift to your customers or to people who come to enquire in your shop.
Distributing T-shirts with the name of your dotcom printed on them is another marketing trick. You can kill two birds with one stone. You have given freebies to your potential customers and you have spread the word
about your dotcom!
All your offline promotion material should have your url address imprinted on it along with your email address. Business cards should be distributed freely to whomsoever you come into contact. Make it a point to distribute
at least 3 business cards in a day. Marketing is the life-blood of business!
In your articles, you can promote not only your products but also your friend's products. For example, my friend AK Selvraraj has written a book which I promote in my articles on Philosophy. The theme of Self Actualisation is highlighted and an excellent book for achieving that objective is referred.
Eg. Click here http://hop.clickbank.net/?zodiaccom/7gsbook
In your articles, you can recommend your friend's products, the products of the affiliate programs you have signed up & you can give links to your friend's sites ( and ask them for a reciprocal link ). You can sign up for many affiliate programs and then promote these products through your writing !
After writing articles, submitting them is another Herculean task. My method of Article Submission is as follows.
After writing my first article on AstroNumerology, I went to Google.com & typed Numerology Submit Article.
The Search showed 1600. I went to each of the links and submitted my article.
Most of the intellectual websites have a Submit Article Webpage wherein they say "Share your Expertise and Profile your business". You will not be paid monetarily but you will get Free Advertising in return as the bio shows who you are. So this is the practical way to do it. Go the Search Engines, type Subject Subject
Article and submit your article to the links that appear as Searches.
Group Lists
Group Lists are considered as a goldmine of marketing. There are so many groups listed on http://www.topica.com/ and http://www.yahoogroups.com/.
What you do is to go to these sites and type in the name of your subject. I typed Yoga in http://www.yahoogroups.com/ and got 458 lists. I subscribed to all. I post my messages to them once a week. I got 40 lists on Astrology from http://www.yahoogroups.com/. I subscribed to them. I post regularly and the people on the list see my posts. My posts contain my url address & my email address. People on the list see the post and visit my site or contact me via email. On the first day I received an order for 40 ebooks. Next day also. Many subscribed to my Ezine, the Z Files. Traffic increased considerably because of this method. Hope you will do the same.
On the Net, success depends on Marketing. Benjamin Franklin talked about improving our 13 skills which will lead to millions, the greatest of which is adcopywriting. Marketing skill is another. Promote, promote
& promote !
Happy promoting!
Article Marketing - Secrets Revealed Part IV
If your marketing plan does'nt include writing, better incorporate it immediately. The whole Net belongs to writers. Isn't the Web an Information Encyclopaedia? All people want content and you better give quality content to be recognised amongst the multitude. Your web site must have good content, something original and unique.
Now here we focus on using writing skill as a marketing tool.
The place where you can deposit your articles on the Web is called an article bank. You can post your articles to these article banks. You will be surprised that many people read your articles, visit your site and subscribe to your newsletter. They may hire you or pay you for your future articles! This is FREE ezine advertising and you can save thousands of dollars which otherwise would have gone to marketing !
You can write copyright info and bio on every article you submit and in some article banks you can include your photo.
I used to visit http://www.writingtree.com/ and post my articles there. This is a site which encourages writers. Writing is an art and this is recognised by this site.
You have to market your articles. For this you can design a web page like www.eastrovedica.com/html/articles.htm and link all the articles into an article bank. It gives the visitors option
to read any of your articles.
Another good site where you can submit your articles is http://www.selfgrowth.com/ - Their newsletter is pretty successful with a large circulation base. Your article may be published by them if they like it.
I always submit my articles to http://www.marketing-seek.com/ They have ezines dealing with a lot of subjects despite the fact that they concentrate on marketing. You can get your articles published in their ezines.
You can open a new Web page and publish your article in yourSite. I wrote an article on Pranic Therapy and published it recently on my site. To see how I have done it, click on this link http://www.eastrovedica.com/html/pranic1.htm
The reason for publishing your article on your website is that some sites which have a Web Page called Submit Article want it to be published on the Web. They ask for the url where the article can be found.
When I wrote Vedic Astrology Lesson 4, I instantly published it on the Web due to these Submit Article websites needing one to do that. My Web Page http://www.eastrovedica.com/html/va4.htm became an instant hit !
Publish or perish ! Use your Nature-given talent to write and write your way to the top. Dont let the inhibitions in the mind block you from being a successful writer. Dont let age prevent you from writing !
Chaucer at Woodstock with the nightingales,
At sixty wrote the Canterbury Tales !
Goethe at Weimar, toiling to the last,
Completed Faust when eighty years were past !
On the Net, Content is King and Email is Queen. Take advantage of this equation. People are ready to pay for branded content !
In our earlier articles, we dealt with the wisdom of creating an Ezine and distributing it.
How do we do it? There are softwares available for bulk mailing.
One of the popular Group Mailers is the Aureate Group Mailer. It is capable of 650000 emails in one hour. I use this excellent Software which goes to 14500 subscribers of my Free Ezine, The Z Files ! You can click on this link to get it.
http://www.shareasale.com/r.cfm?B=3939&U=49503&M=1465
Another software you can use for the purpose of submitting your Articles, free ezine ads and ezines is the Ezine Announcer. You can Get it at this link
http://wetrack.it/eza/af.cgi?362
Site submission is also important. You can submit your site to 100 search engines at one click using an Automated Submission Software. Click on this link
http://www.submitplus.com/scripts/affiliates/clickthru.cgi?id=zodiac20
If you want more data about writing, you can go to about.com which has a forum for freelance writers and screenwriters. Just type "writers" and you will be stunned at the information you get.
A website where you can deposit your articles is called an article bank. Dont think all sites pay you for your articles. Only one site in my list pays at 2 cents per click. With that sort of money you cant become a millionaire instantly. You have to place copyright info and a bio on each article. Many will read your articles, subscribe to your Zine, write to you, visit your site, hire you or pay you for future articles !
If you dont have enough articles for your ezine, you can visit an articles bank. Even if you dont have the time to write you can do the same. These article banks allow you to use articles from their sites!
Marketing these articles is difficult. If you design a page on your website, you can link the artilcles you have deposited into an article page.
Here we are giving the names of some article banks for you to use.
1) http://www.themestream.com/ - This site will receive all your articles. They have a newsletter and your articles may be published there.
2) http://www.topten.org/ - This site sends out daily newsletters and you can publish coaching tips and quotes.
3) http://www.ideamarketers.com/ - This site will market your articles for a small fee.
4) http://www.top7business.com/ - If you post your articles to this site. it will definitely bring in a lot of traffic.
5) http://www.makingprofit.com/ - This is another site you can submit your articles to.
6) http://ezinearticles.com/ - Different categories have been given and you can submit your articles to any of them.
10) http://www.writebusiness.com/ - A business articles directory.
Happy writing !
You can submit your articles to Article Wisdom, Article Gnosis, Eastrovedica and also to these Article Submission Centers
Article Marketing - Secrets Revealed Part V
In this article we discuss signature files and their uses.
A sig file ( signature file ) is a short bio of yourself. It contains your url and email address.
Signature files have got tremendous use in Web Marketing. It goes along with every email and proclaims who you are and what knowledge you have and what you sell.
This is a sig file which goes out with email I send.
Zodiac Computers = G Kumar
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Sidereal Astrology & Yogic Psychology Expert
Get your free Astronumerology Report
http://www.eastrovedica.com/
Hotmail.com was one site which came up due to Viral Marketing. The message " Get your free email with
Hotmail.com" spread like a virus and within 18 months Hotmail has 30 million registrants. This is what the sig
file can do. If you give a freebie, you can add that too in the sigfile. In my sig file I offer a free Astronumerology
Report & so many at least 50 percent of the receipients do visit my website.
If you are using Outlook Express, you can set up a Sig File. You can go to Tools on the Main Menu, click Options, click Signatures and design a sig file and devise in such a way that this sig file goes out with every email that you send.
Ezine Ads
Ezine ads are the most costefficient way of advertising. What is advertising, after all ? It is Salesmanship-In-Print! Ezines do not charge much when compared to banner ads and express search engine submissions. For a nominal price, you can have your ads blasted to thousands of the ezine's subscribers.
If you have an ezine, you can swap ads with other subscribers. If your ezine has a subscriber base of 1000 and if you want to swap ads with another ezine which has a subscriber base of 2000, you can do a 1:2 ratio.
Adcopy writing is an art. The first and foremost principle to bear in mind is get the attention of the reader. The ad copy headlines should be attractive and should catch attention. You have to focus on the 'you' benefits, that is what how the customer will benefit from purchasing your products. You convince him about his benefits and he will definitely buy your product. My ad which pulled in a lot of subscribers runs like this
--->>>FREE Ezine Ads For YOU!<<<---
Ezine advertising is the BEST way to maximize the potential
of your business! Get 1 FREE ad in the Z Files ! Please click
on this link mailto:info@eastrovedica.com?subject=subscribe url - http://www.astrologiavedica.com/
In this ad I tell the consumer how he will benefit by subscribing to my ezine.
Article Banks
Article Banks are "Banks" where articles can be deposited. In our last article we had given the email addresses of the article announcers.
Here we give the links for submitting it online.
http://opportunityupdate.com/articles - Articles dealing with Marketing,
computers, business, promotion, web design and the art of writing can be posted on this site.
http://www.ultimateprofits.com/ - A good marketing site with a lot of marketing
tips.
http://www.selfgrowth.com/ - This is a site which deals with Self-development and they have a 60000
subscriber base. Provided your articles are good, they will publish your articles which are posted on their site !
http://www.ideamarketers.com/ - They will market your articles and have got a good affiliate program.
www.promoloop.com/submissioncriteria.html - Articles dealing with Business & Promotional
http://www.webmasterslibrary.com/ - You can submit articles on Web Design, Web Copy, tutorials, interviews & tips to this nice site.
http://www.topten.org/ - This site send daily newsletters You can submit your articles to them. They publish
Quotes and marketing tips. They have a large subscriber base.
http://www.marketing-seek.com/ - Two Web Marketing experts are the brains of this site. They are publishers
of 10 ezines belonging to 10 categories!
Article Swaps
You can swap articles with other writers who has ezines.
Last month I swapped articles with Dr Rajesh Kotecha of http://www.chakrapaniayurveda.com/. He published mine and I pubished his.
Ebooks are electronic books used as a promotional tool on the Net to get traffic and to boost sales. They are
educational tools and can be of immense benefit to newbies.
Creating an ebook is sound marketing wisdom. Dont be put off by the inhibiting thought that you cannot write. Such a statement is far from truth. You can write and you can write your way to glory. Create an ebook about your area of expertise and offer it free to visitors of your site !
So, after you have created your eBook, how do you go about promoting it?
First offer it free to people who you are in contact with online. Include it in your sig file in, your email discussion lists, especially those active groups that are geared towards eBooks such as:
mailto:Ebook_News-subscribe@onelist.com
mailto:AnEbookChat-subscribe@onelist.com
Submit your eBook to as many directories as possible. Here are a few directories that you can start off with if your eBook is free .
http://www.softseek.com/submit/index.html
http://ebooks.searchking.com/
http://www.ebooksnbytes.com/
http://www.the-ebook-directory.com/
http://ebookshop.bizland.com/
If your intention is to sell your eBooks, you can sell them at the following eBook sites:
http://www.ebookshoppe.com/
http://www.ebooksonthe.net/
http://www.mypublish.com/
http://www.amazon.com/
You have to understand that this electronic medium is very effective and we hope this gives you some ideas on how to promote your eBooks !
You can submit your articles to Article Wisdom, Article Gnosis, Eastrovedica and also to these http://Article Submission Centers
Monday, January 11, 2010
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